The content creators, who have had success with their own food and beverage products, are launching 'Lunchly,' a grab-and-go lunch option.

Online influencers MrBeast, Logan Paul, and KSI are launching Lunchly, a Lunchables competitor they claim is a “healthier” option. Here’s what nutrition experts think of the new grab-and-go meal kits.

"Lunchables sells hundreds of millions of units ... our goal is to give people a better for you alternative to it," he said.